Bertinoro and surroundings
The town of hospitality
The name Bertinoro dates back to the year 1000 and according to a legend it comes from a comment made by Galla Placidia who said that the local wines are so delicious that they should be “drank in gold” (“Berti in oro”).
The town is known for its hospitality of which the column is the main symbol. In order to avoid fights between the noble families all eager to accommodate the strangers arriving in town, it was decided to attach several rings to the column, one for each family. Thus when a stranger would reach Bertinoro he could tie the horse to one of the rings and randomly pick a family as host during his stay.
Every year on the first Sunday of September this ancient ceremony is reenacted.